Sunday, May 3, 2009

So You're Booking A Show...

Tom Howie, the singer/songwriter that I am managing, just booked a show at the Midway Cafe on Wednesday, June 24th: 11pm show. He emailed me asking what questions he should ask the booker. Some of these questions he should have asked before setting the show, but here they all are anyways:
  • What is the capacity?
  • How many people do you usually expect for an act on a wednesday night at 11pm?
  • Do you take a percentage of the door, and if so, how much?... Or... Do you take the first X number of covers and we get the rest? If so, how many is X?
  • Can we sell tickets in advance? If so, what is that process like?
  • Do you have any local media contacts we can get in touch with in order to promote the show?
  • What are some successful ways you've seen others promote shows at the midway?
  • I have an EP that will be ready in a few weeks. Are there any local stores, coffee shops, bars, that you think I can get to play and/or sell the EP and/or promote the show? If so, do you know any of the owners?
  • One idea I had was to play on the street a week or so prior to the show in JP [Jamaica Plain, the area of Boston that the venue is]. If I had tickets to sell and there was a good location, I think it could make a difference! What do you think of this idea? If you think it is good, can you recommend some locations?
What questions do you ask when you're booking a show? What are some other ideas you have for getting people to come out?

2 comments:

  1. Also, do you have a Facebook fan page or group? If so, can you create an event for the show and make me an admin to the event page?

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  2. This is some great help my friend is an new comedian on the scene and he is trying to book a show. He keeps seeing ads in the paper to book a show, but they are never aimed at the right target audience. I will show him your blog and he could get some useful tips from it. That way in the future when he comes to booking a show, he will be more successful.

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